NEW WORK: Album release
poster for Johanna Chase

SEEDS FOR A NEW ENDEAVOR:
The emergence of a plan

We love design.

We love to create harmony, beauty and balance on two-dimensional surfaces. But we want to move beyond the borders of print and web: we want to soak our whole lives and the lives of others with the same kind of harmony.

Toward the Good is a business model that both expresses and embodies our life goals. We want to spend our lives working for the good of all. We want to do creative work, earn a modest needs-based salary, and use any extra profit to help meet the needs of others.

Our mission:

To provide high-end design services free of charge, and to give away all profit beyond our needs-based salaries.

We truly work on a donation-only basis In exchange for quality design services, you can donate whatever you can, whenever you are able. And if you are not able to make a donation, we will work just as hard and treat you just as well as we would if you were donating thousands of dollars. All we ask is for your friendship.

We believe in the work of other non-profit organizations If your organization is also working toward the good, we want to support you in your endeavors. We would love to help you build a website, put together a brochure, create a logo, or design a stationery package and a nice set business cards. We believe that balanced, harmonious, aesthetically pleasing design has a curiously effective way of speaking to the hearts and minds of people. We want your work to succeed; we believe that good design can help.

We also want very much to work with profit-earning companies Graphic design is a powerful force-- it has the power to help you attract customers and build relationships based on respect and trust. Our services can help your business grow. And as it does, your tax-deductable donations will help us invest back into our communities and meet the needs of others.